The Golden State Athletic Conference (GSAC) has entered into a multi-year media rights streaming partnership with Overnght, becoming the first NAIA conference to finalize a deal with the platform. This agreement provides fans with access to all GSAC regular-season and playoff events, including every home game for The Master’s University Mustangs.
The partnership covers broadcasts of The Master’s University Mustangs menand womens volleyball, soccer, basketball, and baseball teams. Subscribers to Overnght will be able to watch Mustangs home contests and conference opponents home games, along with additional professional Olympic sports content available on the platform.
Subscriptions are priced at $11.99 per month or $8.75 per month with an annual payment. GSAC member institutions have committed to enhancing on-campus production quality and storytelling to deliver a more engaging viewing experience that highlights the achievements of GSAC student-athletes and programs.
CSB Take
This media rights agreement marks a significant step for the GSAC and The Master’s University Mustangs in expanding fan access to NAIA sports via a modern streaming platform. By combining comprehensive coverage with a commitment to improving broadcast quality, the partnership elevates the visibility of student-athlete performances and conference competition. This move may set a precedent for other NAIA conferences seeking to enhance their digital presence and fan engagement in an increasingly competitive landscape.
Source: Original report
